Our Story
Recognising the people who care for others.
Having served in the Armed Forces for 14 years before retraining as a podiatrist, I have spent much of my working life serving others and working with people from all walks of life.
Through my work as a podiatrist, visiting care homes and working with people in their own homes, I have met countless dedicated carers who make a real difference to people's lives every single day.
I have seen first-hand the challenging conditions in which care home staff work, as well as the pressures faced by home carers who often feel undervalued and unsupported despite the vital role they play in our communities.
One conversation in particular stayed with me. A carer explained that she couldn't access the reward and discount cards available to other professions because she didn't meet the eligibility criteria.
It made me question why the people who dedicate their working lives to caring for others should miss out on these benefits.
That conversation inspired Brands Who Care.
My vision is to build a platform that gives carers access to meaningful offers, discounts and rewards, helping them feel recognised, appreciated and valued.
By bringing together ethical, caring brands and the people who dedicate their lives to supporting others, I want to help bridge the gap between businesses that care about their communities and the carers who deserve greater recognition.
Whether someone works in a care home, provides care in people's homes or supports others in a different caring role, I believe their contribution deserves to be recognised.
Brands Who Care is more than a discount website. It is an opportunity to give something back to the people who give so much of themselves to others.
Because caring for others should count for something.
Mark [surname], BSc (Hons) Podiatrist, Founder